I really wish I had a video camera rolling when Betsy opened the box that had the KRASH 3D Helmet. She was so excited to see such a cute helmet. It is a 3D “cat” helmet and is the cutest helmet I have seen in a long time. Wouldn’t you agree?
About KRASH 3D Helmets
Bold, graphics-driven design and 3D elements set the collection apart in the bicycle helmet market. “If you have to wear a helmet — and it’s important to get kids to wear them—we want to make it fun,” explains Ryan Ratner, co-founder of C-Preme. Utilizing the company’s patented 3D technology — a soft, rubber-based material — the KRASH collection draws inspiration from a number of sources. For guys, a helmet with ‘liberty spikes’ recalls the punk music scene of the ‘80s. For girls, the company looks toward current fashion and cultural trends to interpret into unique designs. Animal prints make a big statement in KRASH’s debut collection. “We noticed kids taking solid color helmets — usually black or dark green — and covering them with stickers, or drawing on them,” says Ratner. “Teens want to show-off their own personalities, and KRASH gives them the opportunity to do that.”
With eye-grabbing graphics and unique 3D features, KRASH offers edgy, fun helmets and accessories for the tween/young teen customer; for parents, the brand’s ‘protect the head: inspire the imagination’ safety features are its number one attribute.
After putting on the helmet, all Betsy wanted to do was ride her bike. On our first ride to the park, we were stopped by a woman and her little girl who complemented Betsy on her cute helmet. As a pre-teen, Betsy wants to express her personality in any way she can. She doesn’t want to wear a helmet designed for little girls or adults. Her previous helmet was my old one, but she drew all over it with permanent markers…just so it didn’t look boring.
Designed for the pre-teens/teens, the styles are so cute. But for me, while “cuteness” can be a factor, the helmet actually has to protect my little girl – It has to do it’s job – which is to protect Betsy’s head. And while I will not actually test to see if it protects her head by making her fall off her bike (HA!), I am confident the helmet itself will protect her head.
Isn’t it cute?
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